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The Crisis Prevention Blog

Articles, resources and case studies to help FMCG Managers

Prevent a reputation crisis

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Crisis Management

Jul 2, 2020
2 min

Take away the conflict to prevent a reputation crisis

I hear it all the time. The media just hypes everything. They’re just looking for a headline. Why don’t they just publish the facts?

4 views0 comments

Jul 2, 2020
2 min

Engage fast to prevent a reputation crisis

At a time when that trust is tested - when consumer complaints start to escalate, many companies resort to cold PR statements. Doesn't work.

3 views0 comments

Jul 2, 2020
2 min

Crisis or not? What you do in the first few hours will decide

What happens in the first few hour after problems start to pick up momentum will decide whether you have a crisis. You have to move fast.

2 views0 comments

Jun 25, 2020
2 min

Who should lead the crisis management team?

Being able to lead a team through the crisis management process can be challenging. Who should lead that process?

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Jun 25, 2020
2 min

No FMCG company should ever have a crisis

Consumer complaints, negative comments or allegations of bad behaviour - whether true or not, can quickly escalate into a crisis.

5 views0 comments

Jun 25, 2020
2 min

Trusting the media with your reputation in a crisis?

Are you trusting your hard earned reputation to the media in a crisis?

32 views0 comments

Jun 11, 2020
3 min

When do you call the Crisis Management Team together?

In a crisis, having a very clear “triage” process and triggers for engaging the crisis management team becomes really important. Here's how

8 views0 comments

Jun 11, 2020
4 min

How to prepare your crisis management team

What is the best way to make sure your crisis management team is prepared for a crisis?

1 view0 comments

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