Steve HatherJul 2, 20202 minTake away the conflict to prevent a reputation crisisI hear it all the time. The media just hypes everything. They’re just looking for a headline. Why don’t they just publish the facts?
Steve HatherJul 2, 20202 minEngage fast to prevent a reputation crisisAt a time when that trust is tested - when consumer complaints start to escalate, many companies resort to cold PR statements. Doesn't work.
Steve HatherJul 2, 20202 minCrisis or not? What you do in the first few hours will decideWhat happens in the first few hour after problems start to pick up momentum will decide whether you have a crisis. You have to move fast.
Steve HatherJun 25, 20202 minWho should lead the crisis management team?Being able to lead a team through the crisis management process can be challenging. Who should lead that process?
Steve HatherJun 25, 20202 minNo FMCG company should ever have a crisisConsumer complaints, negative comments or allegations of bad behaviour - whether true or not, can quickly escalate into a crisis.
Steve HatherJun 25, 20202 minTrusting the media with your reputation in a crisis?Are you trusting your hard earned reputation to the media in a crisis?
Steve HatherJun 11, 20203 minWhen do you call the Crisis Management Team together?In a crisis, having a very clear “triage” process and triggers for engaging the crisis management team becomes really important. Here's how
Steve HatherJun 11, 20204 minHow to prepare your crisis management teamWhat is the best way to make sure your crisis management team is prepared for a crisis?